Do Your Thing
Brand: Crocs | Season 2 2026 | Classics & Jibbitz™
Rule breakers. Risk takers. Merry makers. The way you are has others taking notice. It’s your magic—freedom, creativity, and joy. Own it, live it and just do your thing. We will celebrate individuality through contrast—effort and ease, polish and play.
Sr. Copywriter: Clarice Ilustre
Art Director: Pearl Ernat
Creative Director: Carleton Peck
Production Head: Deb Rosen
WIP: to add production partners
Our sport heritage franchise, Crocband™.
My favorite part of the shoot was this cat’s energy dictating how many more takes we could do.
Not seen here: me acting as a stand-in cow during tech scout so the DP could get the framing for this video.
Shown in store with the Crafted Clog in front.
Non-primary products for the season that the team shot in studio.
